Dear Sub Pop,
I love you dearly. You send me wonderful records every now and then, and you send them by mail! Do you even know how excited I am to receive records in the mail? It is my favorite kind of mail.
In exchange for your kindness, I do try to listen to everything you send and read all the press releases that come along for the ride. I do enjoy a musician's story, even when you puff them up to be something probably a little bit greater than they really are. But I like positive music journalism, so reading impassioned things about new music is encouraging.
However, I think you should get your act together on this Twilight Singers press release. I cannot read words strung together when every single sentence has one adverb: best.
I get it. You like this guy's new record. You even think it's better than the rest of his records. And, by golly, it might be the most impressive thing the man has done in his life.
But GET A GRIP. You're pretty much making it sound like this man invented the English language. Like this guy was the first person to make it sound like a guitar is attacking the air with its soundwaves. Like this guy invented all musical instruments and then taught all humankind how to use them. Like this guy is the only one capable of making a song worth listening to.
For all I know (and I don't know), Greg Dulli is a musical genius. Maybe he invented a genre. Maybe he climbed to the top of the pyramids with his legs tied together while the peaceful protesters of Cairo threw stones at him. Maybe he got stuck in between two mountains, cut his arm off, proceeded to compose a symphony with one arm, and then carried the remaining 1,800 sufferers of the Guinea Worm to Canada on his back to get them some better health care.
But for god's sake, TONE IT DOWN. I'm pretty sure the man is not god.
Much love, and sincere admiration for your record label,