A preview I wrote for their Cleveland show, June 25th.
Not everyone can boast about having a degree in creativity. Yet the members of Via Audio met while studying at one of Boston’s best artistic hubs: Berklee College of Music. While there, they learned everything from the business side of the music industry to audio production and performance techniques. Some bands might refuse to learn about music from professors, but it sure worked for Via Audio. Jessica Martins, David Lizmi, Tom Deis, and Adam Sturtevant have an amazing ability to shift genres, styles, and attitudes mid-show. They’ll have the crowd getting down to techno-dance groove “Digital” one minute, swaying to swingy guitar hooks of the jangly indie rocker “Modern Day Saint” the next, and reflecting with eyes closed for moody ballad “Numb.” What can’t be taught at Berklee is charisma, and Martins has it. She dances, flirts with the crowd, and radiates an energy that the whole band emulates. The now Brooklyn-based band will play songs off their debut full-length album, Say Something, among others. Lighthouse and the Whaler and Via Audio open the show for Springfield, Missouri’s fantastically catchy Ha Ha Tonka at 8:30 p.m. at the Beachland Tavern (15711 Waterloo Rd., 216.383.1124). Tickets: $8.